Chef Boyardeelicious!
That is my advertising campaign pitch for Chef Boyardee. And by advertising campaign, I mean hopefully someone from Chef Boyardee reads this and realizes the genius in it and pays me for it.
Besides the catchphrase "Chef Boyardeelicious", "icious" will be added to the end of all their products. Such as Ravioli-icious, and Beefaroni-icous. Trust me, those sayings will get stuck in your head like the food will in your arteries.
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